1zu33

Showroom Chicago, Gaggenau

Showroom Chicago, Gaggenau

Light and openness define Gaggenau’s Chicago showroom

Bathing in natural light inside the Merchandise Mart is this Chicago showroom. Its design honours Mies van der Rohe, Chicago citizen from 1938–1969. His open spaces within a structural order inspired the open plan design, with dedicated spaces for culinary gatherings. Remarkable materials and clean contours reflect the quality of displayed appliances. 

Credits

Finished for Gaggenau in 2017
Role:  Concept, Design, Art Direction 
Photos: Bodo Mertoglu

Context

Context

Gaggenau Showroom Chengdu

Gaggenau Showroom Chengdu

Gaggenau Showroom Chengdu

See Project

Gaggenau Showroom London

Gaggenau Showroom London

Gaggenau Showroom London

See Project

Gaggenau Booth at Eurocucina 2016

Gaggenau Booth at Eurocucina 2016

Gaggenau Booth at Eurocucina 2016

See Project