Showroom Amsterdam, Gaggenau

In this showroom with museum-like ambiance, Gaggenau’s brand installation, The Difference, takes centre stage. A further eye-catcher is the area showing artisanal products, on volumes lined with glazed tiles reminiscent of Delft Blue. Above a specially designed dining table, a playful ceiling element reminds of Piet Mondriaan's geometric paintings.

The Difference is a brand installation specifically developed for Gaggenau. Through multi-sensory, multi-media scenography, it visualizes the brand’s core. Always executed in a darkened Douglas fir, its appearance recalls Gaggenau’s Black Forest origins.